For my billboard campaign, I researched the topic of homelessness and what kind of campaigns or images other people had curated for it. A lot of the visuals were simple and clear to understand from first glance, but full of meaning, as well as clever. I want to take a similar direction with my image and keep the message as clear as possible. I want to explore the effect of adding a statistic onto the poster to invoke the seriousness of the subject onto the viewer. I have to do further research into homelessness, how it is dealt with in Britain and the issues that people face through sleeping on the streets.
PHOTOGRAPHY WORKBOOK 