BILLBOARD – FURTHER RESEARCH (2)

Following on from my initial research of the period conversation, I looked at some menstruation campaigns and a lot of them have a similar feel to one another in terms of colour palette but I like that they aren’t overcomplicated and even add in elements of sarcasm to slightly break apart the intensity of the topic that people seem to be so afraid to speak on. I particularly favour the one about luxury because it relates directly to the issue I am trying to highlight in my campaign and the gift box is extremely clever in emphasising both simplicity AND sarcasm.

Leave a comment